Sites we list on & more:
Realestate.com.au is Australia’s No. 1 property site, with over 3 million people visiting the site each month*. 71% of people who visit realestate.com.au do not visit domain.com.au**. In fact, so many people use realestate.com.au that is has more unique visitors than the next 19 competitors combined***. Every month since October 2000 they’ve helped more people find a home than any other Australian site***. However to advertise on realestate.com.au you must be a licenced real estate agent or have one advertise on your behalf. That’s where For Sale For Lease comes in! We give you access to the web site exclusively available to real estate agents at a fraction of the usual cost. We hold valid licences all over Australia and have the authority to advertise on realestate.com.au just as any other agency.
Domain.com.au is part of the Fairfax Media Network and is one of Australia’s leading destinations for property seekers. They provide tools and information for buyers, sellers and renters Australia wide – and a highly qualified audience for advertisers. With suburb specific details, a world-leading ‘radar’ search functionality, convenient home alerts, sold property listings, sales histories and Australia’s leading property search application on the iPhone, they provide the most informative and easiest search experience. Domain can be accessed on your mobile, at Domain.com.au and via their award winning app. Each month browsers to Domain.com.au conduct more than 228 million page impressions^. Domain is the exclusive provider of real estate content to the Yahoo!7 network and OptusZoo mobile network and has a joint online partnership with Telstra Media.
Rent.com.au is a national database of available rental properties and related services for renters to search and use. Given its unique and simple domain name that can be easily remembered by tenants and landlords alike, rent.com.au maintains an instant recall for what the site is about, its use and referral of the site, ensuring its longevity and excellent level of service proposition for all renters seeking their next rental property. Around 50% of visitors to rent.com.au have not been to domain.com.au, and more than 35% have not visited realestate.com.au^^. Agents acknowledge the site reaches their key target audiences of renters and landlords directly, and that 100% of traffic and site usage is dedicated to the renting process. Renters are able to evaluate the suitability of a property online, reducing time wasted on inspections. Additionally, as online listings can be viewed anywhere, the market is extended to people moving into the state or from overseas^^.
Homesales.com.au the real estate arm of carsales.com Ltd launched in 2009 as a dedicated residential real estate site. Since then the site has grown to feature Australia–wide for sale, for rent and investment inventory. Homesales.com.au has always had a strong presence along the eastern seaboard although recently their popularity has risen in the Western Australian market, too^^. As one of the brands that form the carsales.com.au network, it has the credibility that gives consumers and agents brand confidence and the assurance they are dealing with a reputable business. That fact alone gives them an advantage over many of the new players in the online real estate space, as well as delivering direct access to the traffic that uses the carsales network of sites. Homesales.com.au’s most popular elements include its image preview tool on the search results page and the unique multiple suburb search, which allows consumers to move between their selected suburb lists with ease^^.
Allhomes.com.au has a very strong following in ACT, NSW and TAS. Their web site is very easy to use and offers great functionality. In addition, allhomes.com.au recently announced their new iPhone app available for free to the general public. Advertising privately on allhomes.com.au can cost in the upwards of $450 depending on the location of your property. However, if you list through For Sale For Lease, allhomes.com.au is included at a low additional fee of $100 for Residential Lease and $500 for Residential Sale.
Agents and consumers alike have commented on how they enjoy the “clever simplicity” of thehomepage.com.au. The minimalist design, quality of the listings, and the opportunity to upload videos are just a few of the much loved features of this website among both groups^^. The site’s approach to mobile technology also reflects user friendly simplicity. Thehomepage.com.au is built to work like an app with all of the good design cues you would usually find in apps features right on their website. Advertising with For Sale For Lease gives you an opportunity to list your property on this exclusive industry website^^.
* Nielsen Online Ratings, Domestic Audience, Jan – Mar 2012
** Nielsen Online Ratings, Domestic Audience, Feb 2012
*** This information is based on statistics from Nielsen Online for September 2009
^ Nielsen/Net Ratings MI, Domestic Brand Traffic, May 2010
^^ Real Estate Business, Dec/Jan 2011-12, Issue 6
